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CASE STUDIES
Every client engagement starts with a business problem and ends with a measurable result.
The case studies below represent a cross-section of my work across Fortune 500 and high-growth organizations. Each one is documented through the lens of business impact — the challenge, the strategic approach, and the outcome delivered.
A number of my most impactful engagements are available in detail under NDA. If you're evaluating an engagement and want a comprehensive view of my client work, outcomes, and methodologies, I'm happy to share more in the context of a direct conversation.
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SRM Concrete
ML-Driven Operations & Cost Optimization
Three-platform ecosystem processes 15,000+ monthly internal transactions, with 8,000+ daily active employees averaging 3-hour sessions powered by automation and machine learning.
Bridgestone Americas
Enterprise Digital Transformation
Transformed enterprise content delivery for 2,200+ dealer locations, reducing page load times 35%+ and cutting content publishing cycles from 48 hours to under 4 hours.
PlantSnap
AI/ML Strategy & Plant Identification
AI-powered mobile platform serving 42M+ users globally with 95%+ accuracy across 600,000+ plant species, achieving #1 App Store ranking and processing 475M+ identifications.
Huupe
AI-Powered Smart Basketball Training
AI-powered basketball training platform processing 500+ data points per shot, helping users improve shooting accuracy 23% within 30 days with 40%+ daily engagement.
ASMBA
Financial Services Automation Strategy
Automated mobile payment platform for 11,500+ military members, reducing payment processing from 3-5 days to real-time and cutting month-end close from 14 days to 2 days.
Tennessee Farm Bureau
Enterprise Platform & Content Strategy
Multi-tenant platform serving 650,000+ members across 95 county chapters, eliminating $200K+ annual print costs and reducing content publishing from 5+ days to 2 hours.
Nashville Medical Group
AI-Enhanced Patient Appointment System
Machine Learning appointment routing system trained on 50,000+ visits, improving provider matching 65%+ and deflecting 40%+ of scheduling inquiries while reducing no-show rate 35%+.
Shoney’s North America
Digital Campaign & Growth Strategy
Promotional platform deployed across 50+ locations — driving 75K+ website visitors and a 22%+ increase in foot traffic within a single campaign window, demonstrating ROI for future seasonal campaigns.
Big Bad Hunter Publishing
STPDSOUP NFT Blockchain Collection
Deployed 10,000-piece NFT collection on Ethereum blockchain, generating $450K+ in primary sales with 2,500+ mints in first 72 hours and establishing ongoing royalty revenue stream.
Defiance Fuel
E-Commerce & B2B Order Management System
B2B e-commerce platform processing 2,500+ monthly orders for 500+ commercial accounts, reducing cart abandonment 60%+ and supporting 35+% year-over-year revenue growth.
Taummhoms
AI-Powered Binaural Audio Streaming
ML-driven audio wellness platform serving 100,000+ users, increasing average session duration from 18 to 47 minutes through personalized binaural beats recommendations and user specific algorithms.
